{"id":604157,"date":"2024-11-05T22:22:29","date_gmt":"2024-11-05T22:22:29","guid":{"rendered":"https:\/\/pdfstandards.shop\/product\/uncategorized\/iso-206712019\/"},"modified":"2024-11-05T22:22:29","modified_gmt":"2024-11-05T22:22:29","slug":"iso-206712019","status":"publish","type":"product","link":"https:\/\/pdfstandards.shop\/product\/publishers\/iso\/iso-206712019\/","title":{"rendered":"ISO 20671:2019"},"content":{"rendered":"<p>Le pr\u00e9sent document sp\u00e9cifie les fondamentaux et les principes de l&#039;\u00e9valuation d&#039;une marque. Il inclut notamment un cadre int\u00e9gr\u00e9 pour r\u00e9aliser l&#039;\u00e9valuation d&#039;une marque, avec les \u00e9l\u00e9ments d&#039;entr\u00e9e n\u00e9cessaires, les param\u00e8tres de sortie et des exemples d&#039;indicateurs.<\/p>\n<p>Le pr\u00e9sent document peut \u00eatre utilis\u00e9 pour l&#039;\u00e9valuation interne ou externe d&#039;une marque.<\/p>\n","protected":false},"excerpt":{"rendered":"<p><b>\u00c9valuation des marques \u2014 Principes et fondamentaux<\/b><\/p>\n<table style=\"width: 100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td>Published By<\/td>\n<td>Publication Date<\/td>\n<td>Number of Pages<\/td>\n<\/tr>\n<tr>\n<td><a href=\"https:\/\/pdfstandards.shop\/product-category\/publishers\/iso\/\"><b>ISO<\/b><\/a><\/td>\n<td>2019-03<\/td>\n<td>24<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"featured_media":604170,"template":"","meta":{"rank_math_lock_modified_date":false,"ep_exclude_from_search":false},"product_cat":[99,2634],"product_tag":[],"class_list":{"0":"post-604157","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-03-140","7":"product_cat-iso","9":"first","10":"instock","11":"sold-individually","12":"shipping-taxable","13":"purchasable","14":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/pdfstandards.shop\/wp-json\/wp\/v2\/product\/604157","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pdfstandards.shop\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/pdfstandards.shop\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pdfstandards.shop\/wp-json\/wp\/v2\/media\/604170"}],"wp:attachment":[{"href":"https:\/\/pdfstandards.shop\/wp-json\/wp\/v2\/media?parent=604157"}],"wp:term":[{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/pdfstandards.shop\/wp-json\/wp\/v2\/product_cat?post=604157"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/pdfstandards.shop\/wp-json\/wp\/v2\/product_tag?post=604157"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}